Helping a Young School Refine & Refresh their Identity & Positioning.



Research & Focus Groups · Branding Strategy · Visual Identity · Corporate Collateral · Digital Strategy & Web Design

Irfan College is a co-educational independent Islamic school located in the Southwest Sydeny suburb of Cecil Park. It was established in 2013 with 28 students from Kindergarten to Year 6 and currently services over 250 students from Kindergarten to Year 9.

We were approached by Irfan College to refresh their current visual identity and to consolidate their Brand Strategy as it was a pivotal moment for them as a growing, young school.


Holistic Teaching Embedded in an Islamic Framework

Alhamdulillah, the brand strategy development was one of the best investments we did to date thanks to the team at Gould (Now Zileej). In relation to our re-branding, we’ve only had positive feedback alhamdulillah. We are really happy with our new logo and what it represents.

Ali Arabaci, Principal